
Job Details
Director of Marketing
Kubiya is a ChatGPT for DevOps. We leverage generative AI to create automated workflows for your engineering platforms and make them accessible to end-users using conversational AI over your existing chat tools. Kubiya automates the handling of over 70% of tickets and reduces response time to seconds.
We’re currently growing our a US-based team. We are looking for a creative and execution driven Director of DevOps Marketing to work with our sales team to drive pipeline, while growing awareness of Kubiya and our community.
What type of projects would I do in the first three months?
- Partner with developer communities and publications to drive leads through webinars, ebooks and other means.
- Drive exposure for Kubiya in developer oriented outlets such as Discord, Reddit, StackOverFlow etc.
- Secure sponsorship and speaking engagements in Industry events such as Kubecon, CNCF and others.
- Revamp our website, optimize our messaging and drive free trial signups.
General Responsibilities
- Own lead generation for the company with the goal of growing overall pipeline and revenues.
- Own SEO, paid acquisition and retargeting to drive optimal high quality traffic and conversion.
- Measure and optimize multi-channel marketing campaigns ROI.
- Partner with product management to shape messaging and content.
- Own the sponsorship and execution of industry conferences.
- Partner with the management team on go-to-market strategy and branding.
- Partner with our PR firm to plan and execute press releases.
- Partner with the sales teams on case studies, infographics and other sales tools.
- Establish Kubiya as a leader in the AI category.
- You will manage internal and external personnel that will help you with technical content, design, community engagement etc.
We’re looking for someone who:
- Has 5-8 years of B2B marketing experience.
- Has at least 2-3 years of experience marketing to developers and/or engineering leaders and has experience creating content for such personas.
- Has at least 2-3 years of experience with demand generation, digital marketing, and campaign management.
- Has a track record of growing pipeline from inbound activities.
- Analytical and data driven.
- Resourceful and self-starter.
It’s nice if you have:
- Prior experience working with Hubspot.
- Experience working for early stage companies.
- Experience building pipeline through marketplaces such as AWS, GCP, Github.
- A proven ability to operate in an ambiguous and fast-paced work environment; growth stage startup experience is a plus.
Why this is a great opportunity:
- Right domain: Generative and conversational AI. ChatGPT.
- PLG/PLS momentum: dozens of signups every day.
- Opportunity to own the entire marketing funnel.
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